Italian brands hats

[steur]

It is rare to find hats branded only with the name "John Valtz" which I suspect is a pseudonym given the location of the hat shop in the photograph posted by Stefan. As can be seen from the image, this is a humble farmhouse in the Cervo valley, while the Grosso&Valtz headquarters has more the appearance of a workshop for making hats. The hat is beautiful and perhaps readjusted at some point in its long life. I assume that John Valtz survived the Second World War because in the very rare hats seen, some have post-war finishes, shapes and characteristics. Now I don't have the chance to go and see those two in my possession, but they are Grosso&Valtz. One is for sale here https://www.vinted.it/items/4206275...o-valtz-biella-nuovo-size-53?referrer=catalog
it has an impossible size and moth walks carpet, but it is a homburg

From an Italian site concerning industrial landscape
The Grosso Valz & C. hat factory was founded in Andorno in 1885 on the initiative of 15 hat makers as a general partnership. The hatmaker Maggiorino Guasco was at the helm of the company for many years.
In the 1920s the company renovated and expanded the premises for the conversion of the manufacturing cycle from manual to mechanical, thanks to the purchase of the first machines.
Subsequently the building was sold to the Valeggia family who set up a wool dyeing factory there.

View attachment 600465

Ah, I didn't guess that Grosso Valtz lobbia was yours. Had it on my watchlist already; too bad about the small size.

 

[Daniele Tanto]

Ah, I didn't guess that Grosso Valtz lobbia was yours. Had it on my watchlist already; too bad about the small size.

Oh no, it is not mine. Sometimes English in not my language

 

[steur]

This thread deserves a bit of boost.
Hoc Extra fedora in a brown colour called malaga. Size 56 with the raw edge brim at 6cm and the crown at 10cm in front. This teardrop is what it said it wanted during steaming it. Who am I to argue? Maker is either Gerardo Riva or Cerizza of Monza, a city known for its formidable woolfelt production. This one is a furfelt of decent but not exceptional quality. A cool find nonetheless. Riva hats are hard to find. They were on the market under the names of Rival, which is on the label of this one, and Delione. Cerizzza took over the brand names in 1960. Hard to say if this is pre or post 1960.

 

[rogueclimber]

This thread deserves a bit of boost.
Hoc Extra fedora in a brown colour called malaga. Size 56 with the raw edge brim at 6cm and the crown at 10cm in front. This teardrop is what it said it wanted during steaming it. Who am I to argue? Maker is either Gerardo Riva or Cerizza of Monza, a city known for its formidable woolfelt production. This one is a furfelt of decent but not exceptional quality. A cool find nonetheless. Riva hats are hard to find. They were on the market under the names of Rival, which is on the label of this one, and Delione. Cerizzza took over the brand names in 1960. Hard to say if this is pre or post 1960.

I find this hat to be simply stunning!

 

[steur]

I find this hat to be simply stunning!

Thank you, Rob. It is a fine hat and if it had a bound edge it would have been a twin of the Champ featherweight. Your signature cannot but remind me of a hugely popular comic strip of the fifties and sixties here in the Netherlands. How cool is that!

 

[rogueclimber]

How cool is that!

Wow, LOVE it, thanks for sharing

 

[Steve1857]

I can't quite make out the name of this one. Could it be Cerviza? Anyway, not a brand I recall seeing before despite it apparently being founded in 1902.

The liner logo is hard to photo, but easier to decipher in hand.

The middle box says "Cerviza", I think. Above that, at the top part of the shield, is the year 1999. I thought the hat was older.

Below the boxed part at the bottom of the shield is the name Monza.

The words "Made In Italy" can just be made out under the underneath ornamental part of the shield.

The felt is quite dense, but soft. Weighs 108grams. The crown height to the front crease is 9cm, and the overwelt brim is 4.5cm.

It's a nicely made hat, probably made by one of the better known Italian hat makers under a pseudonym.

One of its best features is the ribbon and bow treatment.

 

[Daniele Tanto]

These are the Monza factory hats in the so far year 1933
https://commons.wikimedia.org/wiki/Category:Cappellifici_a_Monza_nel_1933_per_anno_di_fondazione
Maybe you will find somenthing also in this list named by locations
https://commons.wikimedia.org/wiki/Category:Cappellifici_a_Monza_nel_1933
Cerizza is a common surname in that town
Here the address of Cappellificio Cerizza
https://commons.wikimedia.org/wiki/File:1933-Cerizza-&-C.jpg