Edward
Bartender
- Messages
- 25,074
- Location
- London, UK
Imports were quite popular here in Vancouver in the 80s/90s, that was how I was introduced to it, both two and four wheels. Affordable and can go fast by 80s/90s standards.
The Lewis dark green sheepskin is a really nice hide but I am not sure if it is the best choice for MC jackets. Plus their current marketing/pricing strategy isn't my cup of tea. I am just glad I got a jacket from them before all the major increase pricing transformation. The it's expensive therefore it must be the best marketing strategy has spread fast... unfortunately.
Agreed on all counts! I've been promising myself a Lightning made to 1958 spec (i.e. no outer logo, no forearm pocket - the latter more important to me than the former) for some time, but now they're up over a grand sterling it's unlikely I'll be able to justify it going forward. More chance of compromising on the spec and buying a used one if it cam up at the right time and in my size.
I'd love to know how many Lewis jackets actually get bought to be worn as riding jackets. They did do a run of 70s style padded cafe racers and Supermonzas with Urban Rider in the UK a few years ago, in the horse with pockets for d30 armour. You do still see them among the revivalist crowd around the Ace Cafe and the likes, though I suspect that'll be more limited as prices rise and other brands with back-in-the-day associations appear. GoldTop have been very clever imo at catching on to the retro style for modern use market. I suspect if Lewis really saw that as where they wanted to go, though, they'd have done it long ago.