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Iron Heart Nagoya

Brandrea33

One Too Many
Messages
1,084
I am very happy to pay a markup to IHUK because without them I would not have the slightest clue how to buy their products. I have tried shopping the Japanese websites for items from brands like Buzz Rickson and Lee Japan. It has proven to be a frustrating waste of time and that’s why I am glad that IHUK exists. Awesome customer service in my language and super fast shipping make it all worthwhile for me.
Couldn’t agree more.

As for pricing, it’s all relative. Some people would think it’s nuts to spend $1500 on a leather jacket :rolleyes:
 

konadog

Practically Family
Messages
571
Location
los angeles
Iron Heart would not be the strong brand it is today without the marketing of Iron Heart International. Their prices are comparable to Freenote, Stevenson, Mister Freedom, Flat Head, etc. and the product is as good. I see this as well operating relationship between manufacturer and sales team more than a party being greedy. This is how business works. If you want to highlight greed, look at the markup Starbucks does on beans.
 
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BloodEagle

Practically Family
Messages
509
Location
UK
Theres a Dean Delray podcast out there where he talks to the guy from the UK based wing of Ironheart (Giles?) - it's quite illuminating and I have to say didnt endear me to the company. They have got some nice bits, Im wearing an IH shirt right now in fact, but they are wayyy overpriced and the people on their forums etc who obsess about 'fades' and dress like theyre in some kind of ultra-heavyweight denim armour/uniform are such dorks, and the absolute opposite of cool dressing.
 

TelemarkTumalo

One of the Regulars
Messages
149
Location
Bend, Oregon, USA,
Value is subjective. $400 for a pair of jeans does seem exorbitant. Not a bad gig if you can get it. IH has done a good job in maintaining high quality, good service and an excellent marketing strategy. Free enterprise at its best.
 

One Drop

One of the Regulars
Messages
228
Location
Swiss Alps
One good thing about the way IH maintains their high prices is that resale value stays high, so you can easily sell on anything that doesn't fit, that you grow out of, or want to flip for any reason, even with some wear.

I have no problem with companies that make high quality products and manage to charge and maintain high prices, what chaos my butt is companies that make crap and do the same, which is why i prefer heritage brands to so-called luxury ones whose only value os in the brand name and exclusivity, often not even the latter.
 
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