S_M_Cumberworth
One of the Regulars
- Messages
- 114
- Location
- Japan, formerly Los Angeles
The thing that, for me, makes Crosby the real choice -- the only possible choice -- for Entertainer Of The Century -- is that he was almost supernaturally versatile. He was a genuinely great jazz singer, no one ever sang a romantic ballad better than he did, he could record anything from a hymn in Latin to a cowboy song to a cutesy novelty and do so credibly, plus he had an impeccable sense of comedy and was an Oscar-caliber dramatic actor. And he had a performing style that, as you say, appealed to *everyone* in his time. He was cool before anybody ever had any idea what that word meant. No one performer ever dominated music the way he did in his day -- and yet he's known now only as the guy that did those Christmas records.
There's a lesson there for the Beatles, I'd say. Once the generation that really knew you is gone...
Further to your last point, I'm not so sure. Though I agree that there is an inevitable diminishing of popularity on the horizon for the Beatles, it'll be a while yet before they fall into obscurity. The marketing machine that produced them is still promoting them today, and will continue to do so for the foreseeable future. If they're able to sell three million boxed sets at $250 a piece forty years after they broke up, you'd better believe the machine is going to keep pushing them hard. That's $750 million in revenue. They're guaranteed cash cows. Crosby didn't have that sort of backing forty years after his peak.