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Ahhhhh, that old game. Another company tried the same angle in the early thirties putting out a line of "Amos 'n' Andy" brand work clothes -- and argued that since Amos and Andy were fictional characters, there was nothing Correll and Gosden or NBC could do about it. C&G immediately produced their trademark-registration papers, and that was the end of that.
I'd be surprised if Dressler's estate didn't try to do something similar. Although, individual estates, versus most companies, can have so much infighting and dysfunction, that maybe they didn't do anything. However, my experience is that where there is money, somehow, everyone can agree enough to fight to get the money (so that they can then later fight amongst themselves as to how to divide it up).