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I just read an article in a Departures magazine that was sent to me. Most of the mag was not of interest but the article on dress shirts caught me eye. It was called A Great White. It was a search for the perfect white dress shirt.
The companies reviewed were Charvet, Prada, Helmut Lang, Brooks Brothers, Banna Republic, Ralph Lauren and Jil Sander.
I couldn't believe the price of the shirts. They ranged from $225-$370!
Only Banna Republic was anywhere near my ball park at $68.
How good can a shirt be? If these $300 shirts are that good, why doesn't the guys who sell shirts for $20-30 just copy the cut?
I don't get it.
The companies reviewed were Charvet, Prada, Helmut Lang, Brooks Brothers, Banna Republic, Ralph Lauren and Jil Sander.
I couldn't believe the price of the shirts. They ranged from $225-$370!
Only Banna Republic was anywhere near my ball park at $68.
How good can a shirt be? If these $300 shirts are that good, why doesn't the guys who sell shirts for $20-30 just copy the cut?
I don't get it.