Sears & Roebuck Spring and Summer 1938. Scanned images

[Feraud]

Here are scanned pages from a 1938 Sears and Roebuck catalog.
I thought this would make a good reference thread.
If you have any similar links/images feel free to add them.

http://www.flickr.com/photos/hab3045/sets/72157604410984660/


Thanks to missjoeri for scanning and posting this material.

 

[Fletch]

Hooboy! What a resource.

(Men's wear starts on page 3 of the photostream, BTW. First scan is a page of Western hats!)

 

[texasgirl]

Thanks! This is great! I have some from a Montgomery Wards catalog 1935, but it's in pdf format. Is there a way to share?

EDIT: I was able to post them on Google Docs. So if anyone is interested PM your email. That's the only way to share. When I get a chance, I'll rescan in JPG format.

 

[Shaul-Ike Cohen]

Thanks, Miss Joeri! (And carry on! )

 

[InspectorMorse]

wonderful link!

 

[Tango Yankee]

That was a heck of a lot of scanning! :eusa_clap :eusa_clap

If you have any similar links/images feel free to add them.

Okey-dokey, here are links to the Fall-Winter '39-'40 Sears Made to Order catalog and How to Measure threads I posted a while back.

Sears Made to Order men's suits

Sears Made to Order Measuring Instructions

Cheers,
Tom

 

[Tzedekh]

I found it interesting that as early as 1938 (and possibly earlier), Sears was promoting fused collars, which at the time probably seemed like an innovation (as did no-iron polyester blends 30 years later). It's odd that there were only two French-cuffed shirts, one of which was collarless.

By the way, I didn't see any shoes. In another place, I saw men's shoes from the spring 1934 Sears catalogue.

http://www.costumes.org/HISTORY/20thcent/1930s/sears/spring1934mensshoes2.JPG
http://www.costumes.org/HISTORY/20thcent/1930s/sears/spring1934mensshoes1.JPG
http://www.costumes.org/HISTORY/20thcent/1930s/sears/spring1934mensshoes4.JPG

Every one seemed to be Goodyear welted, even those that today's inflated dollars would probably cost no more than $50 to $60. Of course, with little domestic shoe production today, you can't even buy comparable shoes for less than $200 to $300.

 

[Feraud]

Montgomery Wards Spring/Summer 1935 Catalog

Bump!
I am updating this thread with Texasgirl's July thread.

It is worth your time to Take a look at the scans she added to our resource. Catalog give us an idea of the colors, patterns, and styles available to a particular era.

http://207.218.231.242/~thefedor/showthread.php?t=32397
Two teaser pics. Enjoy.

 

[flat-top]

http://207.218.231.242/~thefedor/showthread.php?t=32397
Two teaser pics. Enjoy.

]

What do you guys think of this?
Similar?

 

[Dinerman]

Not quite, but if that new suit had some shape and was made of a better fabric, it could be pretty cool- I like the details,

 

[flat-top]

Not quite, but if that new suit had some shape and was made of a better fabric, it could be pretty cool- I like the details,

Yeah, its POLY ((shudder)), but also only $100!

 

[donCarlos]

Yeah, its POLY ((shudder)), but also only $100!

Where do they sell them for this price? Looks good, some changes can always be done...

 

[flat-top]

I'll PM you the link!

 

[arthur]

Oh my God look at those accoutrement's

 

[Feraud]

A bump and a link.

Want to see more?...
http://www.costumes.org/history/100pages/1937chicagowool.htm

 

[thunderw21]

Wonderful. Thank you much!

 

[Ken"Hollywood"]

I like the looks! Where on earth did you get the adds anyway?

 

[Feraud]

Some nice two and three button suits.

 

[le.gentleman]

The variety in styles, especially when int comes to the back of the coat is simply astonishing for RTW.
Nowadays, it's hard to find a belted back RTW coat. Recently I found one from RLPL, in an ivory Panama fabric - it also has a vertical pleat and is very nice. However compared to what they used to have, it's nothing special.

 

[Feraud]

Bump. Some mid 30s color for men's shirts and ties.