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New forum member brand (Rugged West)

Quest

New in Town
Messages
10
I got the Rugged Rider 2.0 Cordovan Special, after seeing the pictures and color contrast in this thread & Reddit. Got an off the Rack size 42, as I am pretty standard L/42 and most jackets fit me fine
and have never felt the need to be custom. I have a box shaped frame, so the measurements work with not much of an aggressive taper. It sits just below the belt, which looks fine on me, and I would not
worry if you prefer a more traditional higher sitting jacket, because I have scoliosis and am about one inch shorter than I should be lol at 5'11 instead of 6'0 (having repair surgery as a teen
bumped me from 5'9 to 5'11, but there's still an inch of spine compression). So for the overall pattern, everything is cut to where it needs to be for the 'standard sizes'

Best Bits:
- The color of the cordovan is just as pretty as the pictures! I won't post any dynamic photos as others have captured it much better with better cameras. It's a rich chocolate with hints of dark cherry that
really pops into a purple in any light, sun or artificial. Contrast with brass hardwear and it looks pretty great.
- I asked for a leather strap to be attached to the main zipper for that extra heritage look (seen on their other jackets), and it looks great.
- Lining is decent for the price. Easy to put on & off, has good warmth and breathability. Got lucky with the weather dipping back into the 55/60f range and wore it with a T-shirt. No overheating.
- Leather is going to require very little break in, fits fine and molds well. Great jacket to pick up and begin using, almost an 'easy mode' heritage style jacket.
- Cordovan color easier than expected to style with any denim color or chino.


Nitpicks:
- Saw the comments on the cuff size. It is the widest out of any jacket I have, but is not a personal pet peeve that I would really notice. Might be a deal-breaker for others. On the functionality side, it works just fine. The zipper tightens up and if you have gloves on, air isn't going to get in. I have pretty narrow wrists, so I thought the effect would be exaggerated.
- Smell ... its got the 'new car' chemical smell, versus any veg tan. My Best personal reference is a Shangri-La Explorator, which smelled like being in a forest of fresh cedar trees. It goes away, and I feel acceptable for this price point. If you were buying a used jacket in this range you aren't going to smell much anyway
- Double-sided zipper. I have never had a two sided zipper that is easy to use, and I almost never unzip the lower part in my own functions. Would prefer if every jacket was single zip, and this one used requires perfect alignment with the bottom and lower parts before it properly engages. Kinda have to have my middle or ring finger hold the lower part aligned with the top. On the plus side, it didn't let me 'make a mistake' and zip it up incorrectly and get stuck.
- Slight squeak noise on second day of wear, will see how it develops



Who is this for?

- Ballin' on a budget, you want that heritage pice but your Aero & Co are out of range. RW is well made and will last.
- Perfect counter to any 'mall fashion'. Why bother with Allsaints / Straight to Hell of the world, when there is so much more thought and care going into Rugged West for the same pricepoint?
- Someones first time, or a friend who wants to dip their toes in after finding out you have a wierd obsession with too many leather jackets! For the unnassuming customer who isn't a nerd, they are going to be blown away by the product.
 

herculance

Familiar Face
Messages
58
Location
Chicago, IL
I got the Rugged Rider 2.0 Cordovan Special, after seeing the pictures and color contrast in this thread & Reddit. Got an off the Rack size 42, as I am pretty standard L/42 and most jackets fit me fine
and have never felt the need to be custom. I have a box shaped frame, so the measurements work with not much of an aggressive taper. It sits just below the belt, which looks fine on me, and I would not
worry if you prefer a more traditional higher sitting jacket, because I have scoliosis and am about one inch shorter than I should be lol at 5'11 instead of 6'0 (having repair surgery as a teen
bumped me from 5'9 to 5'11, but there's still an inch of spine compression). So for the overall pattern, everything is cut to where it needs to be for the 'standard sizes'

Best Bits:
- The color of the cordovan is just as pretty as the pictures! I won't post any dynamic photos as others have captured it much better with better cameras. It's a rich chocolate with hints of dark cherry that
really pops into a purple in any light, sun or artificial. Contrast with brass hardwear and it looks pretty great.
- I asked for a leather strap to be attached to the main zipper for that extra heritage look (seen on their other jackets), and it looks great.
- Lining is decent for the price. Easy to put on & off, has good warmth and breathability. Got lucky with the weather dipping back into the 55/60f range and wore it with a T-shirt. No overheating.
- Leather is going to require very little break in, fits fine and molds well. Great jacket to pick up and begin using, almost an 'easy mode' heritage style jacket.
- Cordovan color easier than expected to style with any denim color or chino.


Nitpicks:
- Saw the comments on the cuff size. It is the widest out of any jacket I have, but is not a personal pet peeve that I would really notice. Might be a deal-breaker for others. On the functionality side, it works just fine. The zipper tightens up and if you have gloves on, air isn't going to get in. I have pretty narrow wrists, so I thought the effect would be exaggerated.
- Smell ... its got the 'new car' chemical smell, versus any veg tan. My Best personal reference is a Shangri-La Explorator, which smelled like being in a forest of fresh cedar trees. It goes away, and I feel acceptable for this price point. If you were buying a used jacket in this range you aren't going to smell much anyway
- Double-sided zipper. I have never had a two sided zipper that is easy to use, and I almost never unzip the lower part in my own functions. Would prefer if every jacket was single zip, and this one used requires perfect alignment with the bottom and lower parts before it properly engages. Kinda have to have my middle or ring finger hold the lower part aligned with the top. On the plus side, it didn't let me 'make a mistake' and zip it up incorrectly and get stuck.
- Slight squeak noise on second day of wear, will see how it develops



Who is this for?

- Ballin' on a budget, you want that heritage pice but your Aero & Co are out of range. RW is well made and will last.
- Perfect counter to any 'mall fashion'. Why bother with Allsaints / Straight to Hell of the world, when there is so much more thought and care going into Rugged West for the same pricepoint?
- Someones first time, or a friend who wants to dip their toes in after finding out you have a wierd obsession with too many leather jackets! For the unnassuming customer who isn't a nerd, they are going to be blown away by the product.
Happy for you, man. Definitely agree with your review esp about the color in different lighting. My cordovan special smells never smelled like a new car chemical smell tho, smelled more like woody-ish smoky-ish kinda scent. Pretty nice actually.

Got a lot of compliments by strangers on my Rugged West too, such a good piece!
 

ZeroDelta

Familiar Face
Messages
71
I got the Rugged Rider 2.0 Cordovan Special, after seeing the pictures and color contrast in this thread & Reddit. Got an off the Rack size 42, as I am pretty standard L/42 and most jackets fit me fine
and have never felt the need to be custom. I have a box shaped frame, so the measurements work with not much of an aggressive taper. It sits just below the belt, which looks fine on me, and I would not
worry if you prefer a more traditional higher sitting jacket, because I have scoliosis and am about one inch shorter than I should be lol at 5'11 instead of 6'0 (having repair surgery as a teen
bumped me from 5'9 to 5'11, but there's still an inch of spine compression). So for the overall pattern, everything is cut to where it needs to be for the 'standard sizes'

Best Bits:
- The color of the cordovan is just as pretty as the pictures! I won't post any dynamic photos as others have captured it much better with better cameras. It's a rich chocolate with hints of dark cherry that
really pops into a purple in any light, sun or artificial. Contrast with brass hardwear and it looks pretty great.
- I asked for a leather strap to be attached to the main zipper for that extra heritage look (seen on their other jackets), and it looks great.
- Lining is decent for the price. Easy to put on & off, has good warmth and breathability. Got lucky with the weather dipping back into the 55/60f range and wore it with a T-shirt. No overheating.
- Leather is going to require very little break in, fits fine and molds well. Great jacket to pick up and begin using, almost an 'easy mode' heritage style jacket.
- Cordovan color easier than expected to style with any denim color or chino.


Nitpicks:
- Saw the comments on the cuff size. It is the widest out of any jacket I have, but is not a personal pet peeve that I would really notice. Might be a deal-breaker for others. On the functionality side, it works just fine. The zipper tightens up and if you have gloves on, air isn't going to get in. I have pretty narrow wrists, so I thought the effect would be exaggerated.
- Smell ... its got the 'new car' chemical smell, versus any veg tan. My Best personal reference is a Shangri-La Explorator, which smelled like being in a forest of fresh cedar trees. It goes away, and I feel acceptable for this price point. If you were buying a used jacket in this range you aren't going to smell much anyway
- Double-sided zipper. I have never had a two sided zipper that is easy to use, and I almost never unzip the lower part in my own functions. Would prefer if every jacket was single zip, and this one used requires perfect alignment with the bottom and lower parts before it properly engages. Kinda have to have my middle or ring finger hold the lower part aligned with the top. On the plus side, it didn't let me 'make a mistake' and zip it up incorrectly and get stuck.
- Slight squeak noise on second day of wear, will see how it develops



Who is this for?

- Ballin' on a budget, you want that heritage pice but your Aero & Co are out of range. RW is well made and will last.
- Perfect counter to any 'mall fashion'. Why bother with Allsaints / Straight to Hell of the world, when there is so much more thought and care going into Rugged West for the same pricepoint?
- Someones first time, or a friend who wants to dip their toes in after finding out you have a wierd obsession with too many leather jackets! For the unnassuming customer who isn't a nerd, they are going to be blown away by the product.
I love the double zipper on my Rugged Rider. I wish all my zipped jackets had a double zipper. Different strokes for different folks I guess lol.
 

TartuWolf

One Too Many
Messages
1,774
Location
Tartu, Estonia
I love the double zipper on my Rugged Rider. I wish all my zipped jackets had a double zipper. Different strokes for different folks I guess lol.
A two-way zipper is pointless if your jacket fits correctly, especially in the (relatively) lighter weight leather.
Rugged West just announced some next level stuff:

https://www.instagram.com/p/DJhwB4MtUAh/?img_index=3&igsh=bWhuMDgyOHBtN3Nu

Pretty exciting!
Prices STARTING at 1350gbp, competing with the big dogs here! I'm also very curious to see the first orders and results from this premium price range. That's more than double the current prices. I think much more of comes to down to making the jackets in London rather than the premium materials.

@Quest Looking forward to some photos! Nice write up, thank you :)
 

Zoro

One of the Regulars
Messages
139
Location
Europe
I find the price is quite steep. Do we have any pieces made by her or the person/people who will make them in London that we can check out? Also, it would be interesting to know lead times and how much customization will be allowed (is it limited to customizing currently available models? Can you change details in the design? Can you propose a totally new design to her?).
 

Quest

New in Town
Messages
10
I love the double zipper on my Rugged Rider. I wish all my zipped jackets had a double zipper. Different strokes for different folks I guess lol.
I'm glad you find function! I always find myself finagling with them. Got stuck in my Shangri La, it has to line up perfectly. Now I just use the buttons. TaylorStitch Moto, has the double - just takes an extra second to line up. Would just rather have confident function and not worry about a piece of hardware that has additional failure modes.
 

Leilah Wilde

Familiar Face
Messages
54
Phew - that was nerve-racking to announce!

I’m equally as curious to see the finished first orders ;)

The price reflects the cost of the materials which are pretty expensive (massive understatement) but also London production. I’m currently working on some fantastic patterns and kind of tidying up areas that haven’t been quite *right* so far - including the cuff circumference - hoorah.

I’ve taken on some incredibly talented team members. I’m confident that these jackets are going to turn out beautifully.

Also - totally open to discussing one off designs.
 

Wellfounded_60

New in Town
Messages
27
Some fit pics of the Rough Rider in Cordovan. I am 6'2 and this an XL. Color is spot on from the RW website photos. In the shade, so it reads just a bit darker, in the sun it really pops. Love the fit. I had mentioned concern in an earlier post about the cuff width, but now that I have worn the jacket, it's of no concern at all.
IMG_4760.jpeg
IMG_4769.jpeg
 

MrProper

I'll Lock Up
Messages
4,746
Location
Europe
A two-way zipper is pointless if your jacket fits correctly, especially in the (relatively) lighter weight leather.
I see it differently. When I sit in the car with my jacket closed, a two-way zip would be helpful on all my jackets. If that wasn't the case with a jacket, it would be far too short for me standing up at the front. I also like it when I can open up an inch or two at the bottom.
 

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