LizzieMaine
Bartender
- Messages
- 33,715
- Location
- Where The Tourists Meet The Sea
None of the milliennials I know -- and I'm surrounded by them -- would have any use for a "pretty, low-conflict" movie. These are kids who grew up on violent, hard-boiled TV shows and superhero pictures, and those who went to college don't seem any different in this respect from those who didn't.
However, I can tell you that there most definitely is an audience for pictures like that. For us, it's a certain type of middle-class WASP women in their late sixties who absolutely fetishize Western Europe. Any picture we get with any kind of a scenic European setting will get these people in droves. Woody Allen's recent series of Euro-comedies did a bangup business with this crowd, and not because they particularly like his style of humor -- they wanted to see Barcelona, Paris, Rome, etc.
The most hilarious example of this type of audience's Pavlovian response to European settings was when we showed "In Bruges." As soon as they saw the title go up on the marquee they were lining up for tickets -- they had no idea what the picture was, or what was going to happen in it, but they were all set for a lovely tour of Bruges. The look of shell-shocked astonishment they displayed as they exited the picture was quite amusing.
However, I can tell you that there most definitely is an audience for pictures like that. For us, it's a certain type of middle-class WASP women in their late sixties who absolutely fetishize Western Europe. Any picture we get with any kind of a scenic European setting will get these people in droves. Woody Allen's recent series of Euro-comedies did a bangup business with this crowd, and not because they particularly like his style of humor -- they wanted to see Barcelona, Paris, Rome, etc.
The most hilarious example of this type of audience's Pavlovian response to European settings was when we showed "In Bruges." As soon as they saw the title go up on the marquee they were lining up for tickets -- they had no idea what the picture was, or what was going to happen in it, but they were all set for a lovely tour of Bruges. The look of shell-shocked astonishment they displayed as they exited the picture was quite amusing.