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Help to date unlined Stetson retailed at Selfridges London please

Titan

New in Town
Messages
2
Hello I am hoping the knowledgeable hive can help us date the newest hat the old man has bought.
It came in the box which looks to be 1920s (from logo and manufacture compared to others online) but I can’t find out when Selfridges had a Man’s Shop.
The sweat band is taped to the hat.
There is no edge trim and other than being a bit mis shaped on the brim (from the box being on the side I suspect) it is a beauty.

We would love to know the age and model so fingers crossed.
 

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Titan

New in Town
Messages
2
I don't really know much about British made Stetson's under license, but the keyhole tag was common in the 50's state side. Doubt very much that it would date to the 20's based on styling.
Thank you. I have found that Failsworth got the licence in the uk in 1949 so that seems a good fit. Any idea on the shape would be much appreciated
 

Edward

Bartender
Messages
26,317
Location
London, UK
Selfridges was, and remains, an upmarket department store on London's Oxford Street. As memory serves it was founded by a American in 1909ish, and it was the first retail outlet designed around the idea of letting the customer see and handle the goods on shelf displays rather than having to ask for everything from behind a counter. I think, in terms of menswear, they'd be on a level with something like Brooks Brothers.

The hat itself looks very much of a style typical over here in the 50s. It would have been referred to as a Trilby, doubtless (the American 'Fedora' term entered popular usage here much later in my understanding). Many fashionsble young men in London were eschewing hats as early as the 30s, but this style would not have been uncommon on the streets in the 50s. Brown was a popular colour; the oft quoted "no brown in town" applied exclusively to the Square Mile of the City of London, where it was still quite common to see bowlers and black lounge even in the 70s. All gone now, of course, save for the (usually hatless) freemasons.

In my childhood in the 80s, it was not uncommon to see hats very much like this still being worn by men in their sixties as Sunday Best, for church & occasions.

Alas I can't offer anything in the way of direct informtion on the hat itself, but hopefully this social context adds something. I enjoy seeing hats with that connection to a specific retailer as it does give us s sense of how it might have been worn, and by whom.
 

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