German magazine scans 1930s

[MikeBravo]

I was wondering what the hare/rabbit motif represented. Then later it mentions "am 21 Marz" meaning "on 21 March". Then I realised that 21st March is the start of Spring in the northern hemisphere and the hare represents life (hence the Easter Bunny) and Spring.

Mystery solved! It must be the Spring catalogue

 

[Fastuni]

Yes it is the Spring catalogue. The text also mentions that it is common to "inaugurate" a new suit on Easter.

 

[Broccoli]

Sweden autumn/winter 1935-6. Made to measure suits from a catalogue I own.

 

[GE-Man]

It is interesting how the meaning of a word changes over the decades. "Sportanzug" nowadays means tracksuit in german and hip-hoppers et. al. wear them.

 

[Broccoli]

I see it more as sad than interesting.

 

[herringbonekid]

i like this little jacket with the waistcoat-like bottom edge:

it looks like cord rather than leather in the photo.

 

[Flat Foot Floey]

Yes, the caption is referring to the upper row. This one is called a climbing vest made of velveton. From what I have read it could be similar to moleskin?

 

[Metatron]

The German 1930s equivalent of the modern denim trucker?