Edward
Bartender
- Messages
- 25,082
- Location
- London, UK
OK, kids - let's keep it civilised, please!
Sometimes when you give something away for free people get irritated by it....Just ask poor old U2
Just goes to show you, you can't make everybody happy. Ever...
Could be just a chance to stretch their creative wings? With photography, art direction etc. I agree, there isn't a need per say but the idea of a paper catalogue does appeal to me. It's the same way I look forward to the Filson rag. I could easily peruse the wares online but the way the catalog is laid out, the sceanarios etc...just appeals to me a bit more. I appreciate it on a different level than blank staring at the good ol LCD.In the absence of replies to my inquiry as to why this is more than 'just a catalog' in forced to draw my conclusions from the scant information posted in this thread since I certainly shall not be ordering wood pulp to be shipped halfway around the globe when I could just have easily viewed it as a PDF at the click of a mouse.
So, tell me if I haven't got this straight;
It's a knitwear catalog.
For the Spring/Summer season.
For knitwear AERO already regularly sells out of quickly.
Knitwear that Aero doesn't make in house, but buys in.
I know, I know, I'm such a negative Nelly, but not one of you can accept why I have these concerns? Everything 'makes sense' about this to you? (What, you're going to claim that chunky knit sweaters ARE summer wear in the U.K.?).
I'm kind of reminded of the Porsche catalog that my friend gets every year. Porsche make nice enough sports cars, but I don't need to fill my house with Porsche mugs and Porsche polo shirts just because Porsche have endorsed these products and 'bestowed greatness upon them'.
I have to disagree with you on that point Big J. I am an electrical contractor and I regularly do nice things for free when I am working for a customer who I like or admire. It does earn me goodwill and loyalty, and it also gives me a feeling of pride and purpose that I am not just chasing a dollar but also using my skills and knowledge to help people around me.At the end of the day, companies don't do anything nice for free for their customers. Some companies give great customer and after sale service because they know it earns them goodwill and customer loyalty